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Gardein founder Yves Potvin’s newest firm produces plant-based sushi merchandise
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VANCOUVER, British Columbia — Konscious Foods™, a plant-based seafood model, introduced as we speak that it has closed its Sequence Seed financing spherical by which it raised a complete of $26 million. Funding thus far has included participation from Protein Industries Canada, Zynik Capital and Walter Group, amongst others.
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Konscious Meals is the newest creation from founder Yves Potvin, the classically skilled French chef and plant-based innovator who created the world’s first veggie scorching canine and based Yves Veggie Delicacies and Gardein™. The corporate provides a variety of plant-based seafood merchandise, together with sushi rolls, onigiri stuffed rice snacks and poke bowls, that are actually obtainable at advantageous retailers throughout the U.S. and Canada (together with all Complete Meals Market areas). Konscious Meals expects to be obtainable for buy in over 4,500 shops nationwide by the tip of the 12 months.
The funds will likely be used to develop Konscious Meals’ retail and meals service companies, help operations at its manufacturing facility in Vancouver, Canada and deploy advertising initiatives for nationwide retail launches.
“This funding validates our pleasure in regards to the demand – and important want – for seafood constructed from vegetation,” mentioned Potvin. “With the rising demand for fish, and subsequent overfishing disaster, we really feel it’s essential to have higher for you, higher for the world seafood choices that don’t sacrifice style or texture. The funds will permit us to concentrate on gross sales and advertising efforts as we develop distribution throughout North America and proceed our purpose of creating sustainable, scrumptious plant-based meals broadly accessible.”
“Konscious Meals has created true alternate options to a few of the world’s most essential seafood merchandise and with out sacrificing high quality, which is a feat unmatched by others within the plant-based meals area,” mentioned Iqbal Kassam, Chairman of Zynik Capital. “This financing spherical can be a testomony to Yves Potvin’s imaginative and prescient and observe document. Yves is a real pioneer within the meals business and we’re so proud to associate with him and the opposite buyers.”
“The merchandise provided by Konscious Meals signify a big shift within the plant-based meals area. It proves that meat-alternatives don’t have to be extremely processed, full of unnatural components or price greater than the incumbent merchandise. We imagine the corporate will rework plant-based meals and the seafood business,” mentioned Pierre Somers, Chairman and CEO of Walter Group.
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Discover the closest retailer of Konscious Meals merchandise, and control new distribution, right here: https://www.konscious.com/pages/store-locator.
ABOUT KONSCIOUS FOODS
Konscious Foods™ is on a mission to alter the best way folks eat with probably the most scrumptious plant-based meals on the planet. Launched in 2023, the corporate has created the world’s first frozen sushi rolls, onigiri and poke bowls constructed from vegetation, and in addition provides plant-based seafood merchandise for foodservice. All of those scrumptious chef-crafted merchandise are designed to make having fun with seafood extremely straightforward, handy and sustainable. Konscious Meals recipes include components which might be Non-GMO Challenge verified, gluten-free, 100% plant-based, natural the place doable, and free from carrageenan and titanium dioxide.
Based by Yves Potvin – plant-based business chief, skilled chef, creator of the world’s first veggie scorching canine, and founding father of Yves Veggie Delicacies and Gardein™ – Konscious Meals is claimed to be his most fun endeavor but.
The corporate’s merchandise have gained various awards, together with Finest New Frozen Product within the 2023 NEXTY Awards, finalist within the Finest New Plant-Ahead Product class within the 2023 NEXTY Awards and 2023 Better of Present Award by VegNews.
To be taught extra, go to https://www.konscious.com/.
View supply model on businesswire.com: https://www.businesswire.com/news/home/20230801011752/en/
Contacts
konscious@allisonpr.com, 315-705-7593
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