Home of Kush, a legacy genetics-focused cannabis enterprise, and American Hashish Firm have introduced that they may collaborate with Rock The Bells, the hip-hop platform based by LL Cool J, on the discharge of Strictly OG, a well being and wellness life-style model.
Strictly OG is outlined as a authorized hashish imprint impressed by traditional hip-hop and Home of Kush’s legacy hashish strains.
Launching in February of 2023, Strictly OG will characteristic THC, CBD and attire product strains.
Rock The Bells, a world life-style platform elevating hip-hop tradition from its roots to modern-day, serves as a inventive advisor on the mission, and can curate the model’s traditional hip-hop themed packaging and artist-inspired merchandise for the complete product line, which features a vary of cannabis flower and pre-rolls, equipment, CBD merchandise, edibles and extra.
Pushed by Home of Kush’s place as a pacesetter within the hashish house and Rock The Bells’ genuine connection to the tradition, Strictly OG will ship a high-quality product designed to rejoice the cultural connection between traditional and timeless hip-hop and hashish in an genuine means. The model may also search to advocate to take away the long-standing stigma round hashish use.
“We’re excited to be partnering with Home of Kush and put our stamp of approval on the launch of Strictly OG, a hashish and CBD line that celebrates and acknowledges the kinship between Hip Hop and hashish,” stated Wealthy Morris, vice chairman of worldwide commerce at Rock The Bells. “Rock The Bells is the house of Hip Hop tradition; we’re bridging the hole between the old-fashioned and the brand new college by means of revolutionary endeavors like this partnership with Home of Kush. And, as keepers of the tradition, we’re proud to place our stamp on this product. As hashish utilization continues to be normalized and legalization sweeps the nation, Strictly OG and Rock The Bells will proceed to be leaders in transferring the tradition ahead.”
“We’re dedicated to persevering with the legacy that has traditionally related music and hashish,” added Reggie Harris, CEO and co-founder of Home of Kush. Our partnership with Rock the Bells permits us to inform the story of Hip Hop and hashish whereas we try to supply underserved communities with the sources and training to thrive. We’re excited concerning the attain this collaboration could have.”
Picture by way of Wikimedia Commons, edited by Javier Hasse.
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